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Kellogg's · Processed Cereal Products

Kellogg's Licensed Brands Cereal Original 10.5oz

One cup (29g) serving of Kellogg's Licensed Brands Cereal Original 10.5oz has 110 calories, 13g of sugars and 120mg of sodium, as submitted by Kellogg Company US to USDA (FoodData Central 2234251, record updated Apr 4, 2019).

Nutrition Facts

Serving size1 cup (29g)
Amount per serving
Calories110
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g1%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 120mg5%
Total Carbohydrate 26g9%
Dietary Fiber 1g5%
Total Sugars 13g
Includes Added Sugars not declared
Protein 1g3%
Vitamin D not declared
Calcium 0mg0%
Iron 3.6mg20%
Potassium 40mg1%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.

Computed from the values per 100 g that Kellogg Company US submitted to USDA, for the declared 29g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.

0038000204036
UPC
038000204036
Category
Processed Cereal Products
Records
5 under this UPC; this page shows the newest record of this barcode

How it compares with other processed cereal products

Per 100 g, it has more sugar than 99% of the 1,868 processed cereal products in USDA's branded database, and it has more sodium than 62% of them.

Where the calories come from: 91% carbohydrate, 5% fat and 5% protein (4 calories a gram of protein or carbohydrate, 9 of fat).

Where it sits among processed cereal products: sugar per 100 g

Sugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 gSugar per 100 g across 1,868 processed cereal products4 g46 gmedian 27 gThis product: 46 g
Each dot is one of 39 evenly spaced points across the middle 95% of the category; the dashed line is the median. USDA FoodData Central branded foods, April 30, 2026 release.
Kellogg's Licensed Brands Cereal Original 10.5oz against the 1,868 processed cereal products in the database
Per 100 gThis productMedian of the categoryShare of the category lower
Total sugars46 g26.8 g99%
Sodium418 mg360 mg62%
Protein4.8 g7.1 g17%
Calories38140030%

Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 1,868 products, one per barcode.

Other cereal in this aisle

942 of the 1,868 processed cereal products are named cereal. Per 100 g their median is 385 calories, 467 mg of sodium and 7.1 g of protein; 387 have less sodium than this one.

Other brands with less sodiumSodium per 100 gCalories per 100 g
Kashi Organic Cereal Strawberry Fields 10.3oz Kashi334 mg361
Nature Valley Baked Oat Bites Cereal GENERAL MILLS SALES INC.333 mg433
Cascadian Farm Organic Cinnamon O's with Oats Breakfast Cereal Cascadian Farm333 mg407

Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cereal", one per barcode.

What is in it

Ingredients (as submitted): Ingredients: Sugar, corn flour blend (whole grain yellow corn flour, degerminated yellow corn flour), wheat flour, whole grain oat flour, contains 2% or less of corn syrup, modified corn starch, dextrose, oat fiber, salt, natural and artificial flavor, soluble corn fiber, wheat starch, gelatin, cornstarch, turmeric extract color, annatto extract color, red 40, blue 1, color added, BHT for freshness, yellow 6.Vitamins and Minerals: Vitamin C (sodium ascorbate, ascorbic acid), niacinamide, reduced iron, zinc oxide, vitamin B6 (pyridoxine hydrochloride), vitamin B1 (thiamin hydrochloride), vitamin B2 (riboflavin), vitamin A palmitate, folic acid, vitamin B12, vitamin D3.

The statement lists 31 ingredients at the top level, beginning with Ingredients: Sugar, Corn Flour Blend (whole Grain Yellow Corn Flour, Degerminated Yellow Corn Flour). It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Apr 4, 2019), not the label on the shelf today.

Source: the ingredient statement Kellogg Company US submitted to USDA (FoodData Central 2234251).

More Kellogg's processed cereal products

Source: USDA FoodData Central branded foods, April 30, 2026 release.

Questions about this product

How many calories are in Kellogg's Licensed Brands Cereal Original 10.5oz?

110 per 1 cup (29g) serving, and 381 per 100 g.

How much sodium is in Kellogg's Licensed Brands Cereal Original 10.5oz?

120mg per serving (5% of the 2,300 mg Daily Value).

Is this the label on the package today?

It is the record Kellogg Company US submitted to USDA, last updated Apr 4, 2019. Recipes change: the package in your hand is the authority.

Sources for this page
USDA FoodData Central
this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
FoodData Central documentation
what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
USDA Food and Nutrient Database for Dietary Studies
survey foods and their household portions. ars.usda.gov
21 CFR 101.9, Nutrition labeling of food
the label format, its rounding and the Daily Values. ecfr.gov
21 CFR 101 subpart D, Nutrient content claims
the FDA thresholds the comparisons count. ecfr.gov
FDA, How to Understand and Use the Nutrition Facts Label
the 5% and 20% Daily Value rule. fda.gov