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Selma's · Cakes, Cupcakes, Snack Cakes

Rice Crispy Treat, Original

A 1/4 bar (35g) serving of Rice Crispy Treat, Original by Selma's has 140 calories, 14g of sugars and 110mg of sodium, as submitted by Selma's Cookies to USDA (FoodData Central 2316031, record updated Oct 13, 2017).

Nutrition Facts

Serving size1/4 bar (35g)
Amount per serving
Calories140
% Daily Value*
Total Fat 3.5g4%
Saturated Fat 2g10%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 110mg5%
Total Carbohydrate 26g9%
Dietary Fiber 0g0%
Total Sugars 14g
Includes Added Sugars not declared
Protein 1g2%
Vitamin D not declared
Calcium 0mg0%
Iron 1.4mg8%
Potassium not declared

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.

Computed from the values per 100 g that Selma's Cookies submitted to USDA, for the declared 35g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.

0762015007411
UPC
762015007411
Category
Cakes, Cupcakes, Snack Cakes
Records
5 under this UPC; this page shows the newest record of this barcode

How it compares with other cakes, cupcakes, snack cakes

Per 100 g, it has more sugar than 74% of the 8,749 cakes, cupcakes, snack cakes products in USDA's branded database, and it has more sodium than 59% of them.

Where the calories come from: 75% carbohydrate, 23% fat and 3% protein (4 calories a gram of protein or carbohydrate, 9 of fat).

Where it sits among cakes, cupcakes, snack cakes: sugar per 100 g

Sugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 gSugar per 100 g across 8,749 cakes, cupcakes, snack cakes products8 g51 gmedian 32 gThis product: 40 g
Each dot is one of 39 evenly spaced points across the middle 95% of the category; the dashed line is the median. USDA FoodData Central branded foods, April 30, 2026 release.
Rice Crispy Treat, Original against the 8,749 cakes, cupcakes, snack cakes products in the database
Per 100 gThis productMedian of the categoryShare of the category lower
Total sugars40 g31.8 g74%
Sodium314 mg289 mg59%
Protein2.9 g3.7 g28%
Calories40038659%

Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 8,749 products, one per barcode.

Other treat in this aisle

134 of the 8,749 cakes, cupcakes, snack cakes products are named treat. Per 100 g their median is 409 calories, 284 mg of sodium and 4 g of protein; 85 have less sodium than this one.

Other brands with less sodiumSodium per 100 gCalories per 100 g
Crisp Rice Treats with Chocolate Chunks, Chocolate Marshmallow Squares SNACK DELITE250 mg409
Unicorn Sprinkle Surprise Kids Krispy Treats Bars THIS SAVES LIVES250 mg409
Marshmallow Treats FRESHNESS GUARANTEED238 mg381

Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "treat", one per barcode.

What is in it

Ingredients (as submitted): MARSHMALLOWS (CORN SYRUP, SUGAR, DEXTROSE, MODIFIED CORNSTARCH, GELATIN, ARTIFICIAL COLOR [INCLUDES BLUE 1], NATURAL AND ARTIFICIAL FLAVOR, TETRASODIUM PYROPHOSPHATE (WHIPPING AID), RICE CEREAL (RICE, SUGAR, SALT, MALT FLAVORING, REDUCED IRON, NIACINAMIDE, THIAMIN HYDROCHLORIDE (VITAMIN B1), CALCIUM PANTOTHENATE, PYRIDOXINE HYDROCHLORIDE (VITAMIN B6), FOLIC ACID, BHT (TO PRESERVE FRESHNESS), MARGARINE (PALM OIL, WATER, SALT, MONO AND DIGLYCERIDES, SOY LECITHIN, SODIUM BENZOATE (PRESERVATIVE) ARTIFICIAL FLAVOR, BETA-CAROTENE (COLORING) AND VITAMIN A PALMITATE ADDED), FULLY INVERTED SYRUP.

The statement lists 1 ingredient at the top level, beginning with Marshmallows (corn Syrup, Sugar, Dextrose. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Oct 13, 2017), not the label on the shelf today.

Source: the ingredient statement Selma's Cookies submitted to USDA (FoodData Central 2316031).

More Selma's cakes, cupcakes, snack cakes

ProductCalories per 100 gSugars per 100 gSodium per 100 g
Old Fashioned Chocolate Brownie4070.04 g130 mg
Fudgy Chocolate Artisan Rice Crispy Treat41939.53 g279 mg
Coated Crisped Rice Treats45645.61 g211 mg
Holiday Crispy Rice Treats16516.47 g176 mg

Source: USDA FoodData Central branded foods, April 30, 2026 release.

Questions about this product

How many calories are in Selma's Rice Crispy Treat, Original?

140 per 1/4 bar (35g) serving, and 400 per 100 g.

How much sodium is in Selma's Rice Crispy Treat, Original?

110mg per serving (5% of the 2,300 mg Daily Value).

Is this the label on the package today?

It is the record Selma's Cookies submitted to USDA, last updated Oct 13, 2017. Recipes change: the package in your hand is the authority.

Sources for this page
USDA FoodData Central
this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
FoodData Central documentation
what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
USDA Food and Nutrient Database for Dietary Studies
survey foods and their household portions. ars.usda.gov
21 CFR 101.9, Nutrition labeling of food
the label format, its rounding and the Daily Values. ecfr.gov
21 CFR 101 subpart D, Nutrient content claims
the FDA thresholds the comparisons count. ecfr.gov
FDA, How to Understand and Use the Nutrition Facts Label
the 5% and 20% Daily Value rule. fda.gov