GetFoodFacts

Dippin' Dots · Cereal

Birthday Cake Sweetened Multi-grain Cereal

A 1/4 cup (40g) serving of Birthday Cake Sweetened Multi-grain Cereal by Dippin' Dots has 150 calories, 14g of sugars and 280mg of sodium, as submitted by EXBC LLC to USDA (FoodData Central 2487330, record updated Oct 11, 2021).

Nutrition Facts

Serving size1/4 cup (40g)
Amount per serving
Calories150
% Daily Value*
Total Fat 0g0%
Saturated Fat 0g0%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 280mg12%
Total Carbohydrate 35g13%
Dietary Fiber 1g4%
Total Sugars 14g
Includes Added Sugars 14g28%
Protein 2g4%
Vitamin D not declared
Calcium 130mg10%
Iron 8mg44%
Potassium 60mg1%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.

Computed from the values per 100 g that EXBC LLC submitted to USDA, for the declared 40g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.

0850016127075
UPC
850016127075
Category
Cereal
Records
2 under this UPC; this page shows the newest record of this barcode

How it compares with other cereal

Per 100 g, it has more sugar than 84% of the 7,179 cereal products in USDA's branded database, and it has more sodium than 95% of them.

Where the calories come from: 95% carbohydrate, 0% fat and 5% protein (4 calories a gram of protein or carbohydrate, 9 of fat).

Where it sits among cereal: sugar per 100 g

Sugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 35 g
Each dot is one of 39 evenly spaced points across the middle 95% of the category; the dashed line is the median. USDA FoodData Central branded foods, April 30, 2026 release.
Birthday Cake Sweetened Multi-grain Cereal against the 7,179 cereal products in the database
Per 100 gThis productMedian of the categoryShare of the category lower
Total sugars35 g21.7 g84%
Sodium700 mg314 mg95%
Protein5 g8.8 g12%
Calories37538530%

Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,179 products, one per barcode.

Other cereal in this aisle

3,498 of the 7,179 cereal products are named cereal. Per 100 g their median is 385 calories, 439 mg of sodium and 7.3 g of protein; 3,254 have less sodium than this one.

Other brands with less sodiumSodium per 100 gCalories per 100 g
Our Strawberry Blonde Honey Graham and Strawberry Flavored Cereal with Marshmallows MALT O MEAL559 mg382
Valu Time, Silly Stars Sweetened Oat Cereal with Colored Marshmallow Bits VALU TIME556 mg407
Frosted Whole Grain Oat Cereal GENERAL MILLS556 mg370

Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cereal", one per barcode.

What is in it

Ingredients (as submitted): SUGAR, WHOLE GRAIN YELLOW CORN FLOUR, DEGERMED YELLOW CORN MEAL. CONTAINS 2% OR LESS OF EACH OF THE FOLLOWING: MODIFIED CORN STARCH, CORN SYRUP, SALT, NATURAL AND ARTIFICIAL FLAVOR, YELLOW 6, CALCIUM CARBONATE, FRUCTOSE, RED 40, TRICALCIUM PHOSPHATE, TRISODIUM PHOSPHATE, BLUE 1, NIACINAMIDE, ZINC (ZINC OXIDE), IRON (REDUCED IRON), TURMERIC OLEORESIN (COLOR), VITAMIN B6 (PYRIDOXINE HYDROCHLORIDE), VITAMIN B2 (RIBOFLAVIN), FOLIC ACID, ANNATTO EXTRACT (COLOR).

The statement lists 21 ingredients at the top level, beginning with Sugar, Whole Grain Yellow Corn Flour, Degermed Yellow Corn Meal. Contains 2% or Less of Each of the Following: Modified Corn Starch. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Oct 11, 2021), not the label on the shelf today.

Source: the ingredient statement EXBC LLC submitted to USDA (FoodData Central 2487330).

Questions about this product

How many calories are in Dippin' Dots Birthday Cake Sweetened Multi-grain Cereal?

150 per 1/4 cup (40g) serving, and 375 per 100 g.

How much sodium is in Dippin' Dots Birthday Cake Sweetened Multi-grain Cereal?

280mg per serving (12% of the 2,300 mg Daily Value).

Is this the label on the package today?

It is the record EXBC LLC submitted to USDA, last updated Oct 11, 2021. Recipes change: the package in your hand is the authority.

Sources for this page
USDA FoodData Central
this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
FoodData Central documentation
what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
USDA Food and Nutrient Database for Dietary Studies
survey foods and their household portions. ars.usda.gov
21 CFR 101.9, Nutrition labeling of food
the label format, its rounding and the Daily Values. ecfr.gov
21 CFR 101 subpart D, Nutrient content claims
the FDA thresholds the comparisons count. ecfr.gov
FDA, How to Understand and Use the Nutrition Facts Label
the 5% and 20% Daily Value rule. fda.gov