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General Mills · Processed Cereal Products

General Mills Loaded Birthday Cake Cereal

One cup (42g) serving of General Mills Loaded Birthday Cake Cereal has 180 calories, 12g of sugars and 140mg of sodium, as submitted by GENERAL MILLS SALES INC. to USDA (FoodData Central 2739204, record updated May 28, 2025).

Nutrition Facts

Serving size1 cup (42g)
Amount per serving
Calories180
% Daily Value*
Total Fat 5g6%
Saturated Fat 1.5g7%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 140mg6%
Total Carbohydrate 32g12%
Dietary Fiber 2g7%
Total Sugars 12g
Includes Added Sugars 12g24%
Protein 2g4%
Vitamin D 4.2mcg21%
Calcium 130mg10%
Iron 3.6mg20%
Potassium 0mg0%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.

Computed from the values per 100 g that GENERAL MILLS SALES INC. submitted to USDA, for the declared 42g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.

0016000221581
UPC
016000221581
Category
Processed Cereal Products
Records
7 under this UPC; this page shows the newest record of this barcode

How it compares with other processed cereal products

Per 100 g, it has more sugar than 56% of the 1,868 processed cereal products in USDA's branded database, and it has more sodium than 41% of them.

Where the calories come from: 71% carbohydrate, 25% fat and 4% protein (4 calories a gram of protein or carbohydrate, 9 of fat).

Where it sits among processed cereal products: sugar per 100 g

Sugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 gSugar per 100 g across 1,868 processed cereal products4 g43 gmedian 27 gThis product: 29 g
Each dot is one of 39 evenly spaced points across the middle 95% of the category; the dashed line is the median. USDA FoodData Central branded foods, April 30, 2026 release.
General Mills Loaded Birthday Cake Cereal against the 1,868 processed cereal products in the database
Per 100 gThis productMedian of the categoryShare of the category lower
Total sugars28.6 g26.8 g56%
Sodium333 mg360 mg41%
Protein4.8 g7.1 g16%
Calories42940074%

Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 1,868 products, one per barcode.

Other cereal in this aisle

942 of the 1,868 processed cereal products are named cereal. Per 100 g their median is 385 calories, 467 mg of sodium and 7.1 g of protein; 232 have less sodium than this one.

Other brands with less sodiumSodium per 100 gCalories per 100 g
Cascadian Farm Organic Gluten Free Mini Fruitfuls Breakfast Cereal Cascadian Farm263 mg421
Trix Cereal Bar Trix262 mg400
Cocoa Puffs Cereal Bar Cocoa Puffs262 mg400

Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cereal", one per barcode.

What is in it

Ingredients (as submitted): Whole Grain Wheat, Sugar, Vegetable Oil (canola, palm, palm kernel, and/or sunflower), Corn Starch, Rice Flour, Corn Syrup, Salt, Soy Lecithin, Natural Flavor, Rosemary Extract, Red 40. Vitamin E (mixed tocopherols) Added to Preserve Freshness.Vitamins and Minerals: Calcium Carbonate, Vitamin C (sodium ascorbate), Iron and Zinc (mineral nutrients), A B Vitamin (niacinamide), Vitamin B6 (pyridoxine hydrochloride), Vitamin B1 (thiamin mononitrate), Vitamin A (palmitate), Vitamin B2 (riboflavin), A B Vitamin (folic acid), Vitamin B12, Vitamin D3.

The statement lists 21 ingredients at the top level, beginning with Whole Grain Wheat, Sugar, Vegetable Oil (canola. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated May 28, 2025), not the label on the shelf today.

Source: the ingredient statement GENERAL MILLS SALES INC. submitted to USDA (FoodData Central 2739204).

More General Mills processed cereal products

Source: USDA FoodData Central branded foods, April 30, 2026 release.

Questions about this product

How many calories are in General Mills Loaded Birthday Cake Cereal?

180 per 1 cup (42g) serving, and 429 per 100 g.

How much sodium is in General Mills Loaded Birthday Cake Cereal?

140mg per serving (6% of the 2,300 mg Daily Value).

Is this the label on the package today?

It is the record GENERAL MILLS SALES INC. submitted to USDA, last updated May 28, 2025. Recipes change: the package in your hand is the authority.

Sources for this page
USDA FoodData Central
this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
FoodData Central documentation
what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
USDA Food and Nutrient Database for Dietary Studies
survey foods and their household portions. ars.usda.gov
21 CFR 101.9, Nutrition labeling of food
the label format, its rounding and the Daily Values. ecfr.gov
21 CFR 101 subpart D, Nutrient content claims
the FDA thresholds the comparisons count. ecfr.gov
FDA, How to Understand and Use the Nutrition Facts Label
the 5% and 20% Daily Value rule. fda.gov