Kellogg's Pop-Tarts · Sweet Bakery Products
Kellogg's Pop-Tarts Whole Grain Brown Sugar Cinnamon 20.3oz
One pouch (96g) serving of Kellogg's Pop-Tarts Whole Grain Brown Sugar Cinnamon 20.3oz has 350 calories, 30g of sugars and 240mg of sodium, as submitted by Kellogg Company US to USDA (FoodData Central 2758790, record updated Mar 13, 2026).
Values for the declared serving and per 100 g. FoodData Central 2758790, available Apr 23, 2026; USDA record.
Nutrition Facts
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.
Computed from the values per 100 g that Kellogg Company US submitted to USDA, for the declared 96g serving. They agree with USDA's live record (FoodData Central API, read Sep 29, 2026). Check the USDA record.
- UPC
- 038000551260
- Category
- Sweet Bakery Products
- Records
- 11 under this UPC; this page shows the newest record of this barcode
How it compares with other sweet bakery products
Per 100 g, it has more sugar than 80% of the 468 sweet bakery products in USDA's branded database, and it has more sodium than 31% of them.
Where the calories come from: 80% carbohydrate, 15% fat and 5% protein (4 calories a gram of protein or carbohydrate, 9 of fat).
Where it sits among sweet bakery products: sugar per 100 g
| Per 100 g | This product | Median of the category | Share of the category lower |
|---|---|---|---|
| Total sugars | 31.3 g | 21.2 g | 80% |
| Sodium | 250 mg | 317 mg | 31% |
| Protein | 5.2 g | 4.5 g | 68% |
| Calories | 365 | 333 | 69% |
Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 468 products, one per barcode.
Other cinnamon in this aisle
64 of the 468 sweet bakery products are named cinnamon. Per 100 g their median is 333 calories, 331 mg of sodium and 5.2 g of protein; 6 have less sodium than this one.
| Other brands with less sodium | Sodium per 100 g | Calories per 100 g |
|---|---|---|
| Cinnamon Roll Dough Made with Whole Grain RICH'S | 183 mg | 235 |
| Pillsbury Plus Frozen Cinnamon Roll Dough Bulk Cinnamon 90/4.5 OZ Pillsbury | 133 mg | 359 |
Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cinnamon", one per barcode.
What is in it
Ingredients (as submitted): INGREDIENTS: WHOLE WHEAT FLOUR, SUGAR, ENRICHED FLOUR (wheat flour, niacin, reduced iron, vitamin B1 [thiamin mononitrate], vitamin B2 [riboflavin], folic acid), CORN SYRUP, DEXTROSE, SOYBEAN AND PALM OIL, BLEACHED WHEAT FLOUR, POLYDEXTROSE, GLYCERIN. CONTAINS 2% OR LESS OF maltodextrin, molasses, calcium carbonate, leavening (sodium acid pyrophosphate, baking soda), wheat starch, salt, cinnamon, sodium stearoyl lactylate, DATEM, gelatin, xanthan gum, niacinamide, reduced iron, vitamin A palmitate, vitamin B6 (pyridoxine hydrochloride), vitamin B2 (riboflavin), vitamin B1 (thiamin hydrochloride), soy lecithin.
The statement lists 26 ingredients at the top level, beginning with Ingredients: Whole Wheat Flour, Sugar, Enriched Flour (wheat Flour. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Mar 13, 2026), not the label on the shelf today.
Source: the ingredient statement Kellogg Company US submitted to USDA (FoodData Central 2758790).
More Kellogg's Pop-Tarts sweet bakery products
| Product | Calories per 100 g | Sugars per 100 g | Sodium per 100 g |
|---|---|---|---|
| Kellogg's Pop-Tarts Whole Grain Chocolate 20.3oz 72ct | 365 | 30.21 g | 250 mg |
| Kellogg's Pop-Tarts Whole Grain Chocolate | 364 | 30.4 g | 254 mg |
| Kellogg's Pop-Tarts Whole Grain Brown Sugar Cinnamon | 363 | 31.3 g | 254 mg |
| Kellogg's Pop-Tarts Frosted Strawberry Bites 14.1oz | 375 | 42.5 g | 400 mg |
| Kellogg's Pop-Tarts Frosted Brown Sugar Cinnamon Bites 1.4oz | 375 | 40 g | 400 mg |
Source: USDA FoodData Central branded foods, April 30, 2026 release.
Questions about this product
How many calories are in Kellogg's Pop-Tarts Whole Grain Brown Sugar Cinnamon 20.3oz?
350 per 1 pouch (96g) serving, and 365 per 100 g.
How much sodium is in Kellogg's Pop-Tarts Whole Grain Brown Sugar Cinnamon 20.3oz?
240mg per serving (10% of the 2,300 mg Daily Value).
Is this the label on the package today?
It is the record Kellogg Company US submitted to USDA, last updated Mar 13, 2026. Recipes change: the package in your hand is the authority.
Sources for this page
- USDA FoodData Central
- this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
- FoodData Central documentation
- what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
- USDA Food and Nutrient Database for Dietary Studies
- survey foods and their household portions. ars.usda.gov
- 21 CFR 101.9, Nutrition labeling of food
- the label format, its rounding and the Daily Values. ecfr.gov
- 21 CFR 101 subpart D, Nutrient content claims
- the FDA thresholds the comparisons count. ecfr.gov
- FDA, How to Understand and Use the Nutrition Facts Label
- the 5% and 20% Daily Value rule. fda.gov