Power Crunch · Snack, Energy and Granola Bars
Kids Birthday Cake Protein Snack
One cookie (32g) serving of Kids Birthday Cake Protein Snack by Power Crunch has 180 calories, 5g of sugars and 70mg of sodium, as submitted by Bionutritional Research Group, Inc. to USDA (FoodData Central 2578534, record updated May 23, 2023).
Values for the declared serving and per 100 g. FoodData Central 2578534, available Jun 29, 2023; USDA record.
Nutrition Facts
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.
Computed from the values per 100 g that Bionutritional Research Group, Inc. submitted to USDA, for the declared 32g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.
- UPC
- 644225767388
- Category
- Snack, Energy and Granola Bars
- Records
- 3 under this UPC; this page shows the newest record of this barcode
How it compares with other snack, energy and granola bars
Per 100 g, it has more sugar than 29% of the 7,204 snack, energy and granola bars products in USDA's branded database, and it has more sodium than 40% of them.
Where the calories come from: 18% carbohydrate, 60% fat and 22% protein (4 calories a gram of protein or carbohydrate, 9 of fat).
Where it sits among snack, energy and granola bars: sugar per 100 g
| Per 100 g | This product | Median of the category | Share of the category lower |
|---|---|---|---|
| Total sugars | 15.6 g | 22.5 g | 29% |
| Sodium | 219 mg | 250 mg | 40% |
| Protein | 31.3 g | 15 g | 87% |
| Calories | 562 | 413 | 99% |
Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,204 products, one per barcode.
Other cake in this aisle
157 of the 7,204 snack, energy and granola bars products are named cake. Per 100 g their median is 396 calories, 286 mg of sodium and 25 g of protein; 45 have less sodium than this one.
| Other brands with less sodium | Sodium per 100 g | Calories per 100 g |
|---|---|---|
| Carrot Cake Chewy Granola Bars SUNBELT BAKERY | 172 mg | 448 |
| Carrot Cake Coconut, Raw Honey, Raisins, Cinnamon, Nutmeg and Walnuts Blonde Truffle Bar HONEY MAMA'S | 167 mg | 529 |
| Birthday Cake Chocolate Drizzled Granola Bars MADEGOOD | 167 mg | 458 |
Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cake", one per barcode.
What is in it
Ingredients (as submitted): PROTO WHEY PROTEIN BLEND (MICRO PEPTIDES FROM HIGH-DH HYDROLYZED WHEY PROTEIN [40% DI AND TRIPEPTIDES], WHEY PROTEIN ISOLATE, MILK PROTEIN ISOLATE), PALM OIL, SUGAR, PALM KERNEL OIL, ENRICHED FLOUR (WHEAT FLOUR, MALTED BARLEY FLOUR, NIACIN, REDUCED IRON, THIAMINE MONONITRATE, RIBOFLAVIN, FOLIC ACID), CANOLA OIL, DEXTROSE, SOY LECITHIN, NATURAL SPRINKLES (GUM ARABIC, TURMERIC EXTRACT, CITRIC ACID, VEGETABLE JUICE EXTRACT, SPIRULINA EXTRACT), CORN FIBER, NATURAL FLAVORS, SUCRALOSE, STEVIA LEAF EXTRACT, BAKING SODA, SALT, AMMONIUM BICARBONATE
The statement lists 16 ingredients at the top level, beginning with Proto Whey Protein Blend (micro Peptides From High-dh Hydrolyzed Whey Protein [40% Di and Tripeptides], Whey Protein Isolate, Milk Protein Isolate). It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated May 23, 2023), not the label on the shelf today.
Source: the ingredient statement Bionutritional Research Group, Inc. submitted to USDA (FoodData Central 2578534).
More Power Crunch snack, energy and granola bars
| Product | Calories per 100 g | Sugars per 100 g | Sodium per 100 g |
|---|---|---|---|
| Strawberry Shortcake Kids... Protein Snack | 562 | 12.5 g | 266 mg |
| French Vanilla Creme Flavored Pro High Protein Bars | 569 | 8.62 g | 310 mg |
| Pro High Dh Hydrolyzed Whey Protein Bar, French Vanilla Crme | 569 | 12.07 g | 293 mg |
| Chocolate Mint Protein Energy Bar | 552 | 6.9 g | 345 mg |
| Classic Vanilla Flavored Protein Energy Bars | 550 | 12.5 g | 300 mg |
Source: USDA FoodData Central branded foods, April 30, 2026 release.
Questions about this product
How many calories are in Power Crunch Kids Birthday Cake Protein Snack?
180 per 1 cookie (32g) serving, and 562 per 100 g.
How much sodium is in Power Crunch Kids Birthday Cake Protein Snack?
70mg per serving (3% of the 2,300 mg Daily Value).
Is this the label on the package today?
It is the record Bionutritional Research Group, Inc. submitted to USDA, last updated May 23, 2023. Recipes change: the package in your hand is the authority.
Sources for this page
- USDA FoodData Central
- this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
- FoodData Central documentation
- what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
- USDA Food and Nutrient Database for Dietary Studies
- survey foods and their household portions. ars.usda.gov
- 21 CFR 101.9, Nutrition labeling of food
- the label format, its rounding and the Daily Values. ecfr.gov
- 21 CFR 101 subpart D, Nutrient content claims
- the FDA thresholds the comparisons count. ecfr.gov
- FDA, How to Understand and Use the Nutrition Facts Label
- the 5% and 20% Daily Value rule. fda.gov