GetFoodFacts

Special K · Cereal

Original Toasted Rice Cereal

A 39g serving of Original Toasted Rice Cereal by Special K has 150 calories, 5g of sugars and 270mg of sodium, as submitted by The Kellogg Company to USDA (FoodData Central 2615424, record updated Jul 10, 2023).

Nutrition Facts

Serving size39g
Amount per serving
Calories150
% Daily Value*
Total Fat 0g1%
Saturated Fat 0g0%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 270mg12%
Total Carbohydrate 29g11%
Dietary Fiber 1g4%
Total Sugars 5g
Includes Added Sugars 4g8%
Protein 7g14%
Vitamin D 1.9mcg10%
Calcium 0mg0%
Iron 11mg61%
Potassium 10mg0%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.

Computed from the values per 100 g that The Kellogg Company submitted to USDA, for the declared 39g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.

0038000269851
UPC
038000269851
Category
Cereal
Records
3 under this UPC; this page shows the newest record of this barcode

How it compares with other cereal

Per 100 g, it has more sugar than 26% of the 7,179 cereal products in USDA's branded database, and it has more sodium than 95% of them.

Where the calories come from: 78% carbohydrate, 3% fat and 19% protein (4 calories a gram of protein or carbohydrate, 9 of fat).

Where it sits among cereal: sugar per 100 g

Sugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 gSugar per 100 g across 7,179 cereal products0 g46 gmedian 22 gThis product: 13 g
Each dot is one of 39 evenly spaced points across the middle 95% of the category; the dashed line is the median. USDA FoodData Central branded foods, April 30, 2026 release.
Original Toasted Rice Cereal against the 7,179 cereal products in the database
Per 100 gThis productMedian of the categoryShare of the category lower
Total sugars12.8 g21.7 g26%
Sodium692 mg314 mg95%
Protein18 g8.8 g96%
Calories38538547%

Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,179 products, one per barcode.

Other cereal in this aisle

3,498 of the 7,179 cereal products are named cereal. Per 100 g their median is 385 calories, 439 mg of sodium and 7.3 g of protein; 3,251 have less sodium than this one.

Other brands with less sodiumSodium per 100 gCalories per 100 g
123 Berry Lightly Sweetened Cereal SESAME STREET553 mg368
Pb&c, Peanut Butter & Cocoa Sweetened Crunchy Corn Cereal SHURFINE552 mg414
Sweetened Crunchy Corn Cereal WESTERN FAMILY552 mg414

Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cereal", one per barcode.

What is in it

Ingredients (as submitted): RICE, WHEAT GLUTEN, SUGAR, DEFATTED WHEAT GERM, CONTAINS 2% OR LESS OF SALT, MALT FLAVOR, BHT FOR FRESHNESS, VITAMINS AND MINERALS: REDUCED IRON, VITAMIN C (ASCORBIC ACID), NIACINAMIDE, VITAMIN E ACETATE, BETA-CAROTENE, FOLIC ACID, VITAMIN B (PYRIDOXINE HYDROCHLORIDE), VITAMIN B (THIAMIN HYDROCHLORIDE), VITAMIN B (RIBOFLAVIN), VITAMIN D, VITAMIN B

The statement lists 18 ingredients at the top level, beginning with Rice, Wheat Gluten, Sugar. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Jul 10, 2023), not the label on the shelf today.

Source: the ingredient statement The Kellogg Company submitted to USDA (FoodData Central 2615424).

More Special K cereal

Questions about this product

How many calories are in Special K Original Toasted Rice Cereal?

150 per 39g serving, and 385 per 100 g.

How much sodium is in Special K Original Toasted Rice Cereal?

270mg per serving (12% of the 2,300 mg Daily Value).

Is this the label on the package today?

It is the record The Kellogg Company submitted to USDA, last updated Jul 10, 2023. Recipes change: the package in your hand is the authority.

Sources for this page
USDA FoodData Central
this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
FoodData Central documentation
what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
USDA Food and Nutrient Database for Dietary Studies
survey foods and their household portions. ars.usda.gov
21 CFR 101.9, Nutrition labeling of food
the label format, its rounding and the Daily Values. ecfr.gov
21 CFR 101 subpart D, Nutrient content claims
the FDA thresholds the comparisons count. ecfr.gov
FDA, How to Understand and Use the Nutrition Facts Label
the 5% and 20% Daily Value rule. fda.gov