Pure Protein · Snack, Energy and Granola Bars
Red Velvet Bar
One bar (50g) serving of Red Velvet Bar by Pure Protein has 190 calories, 3g of sugars and 120mg of sodium, as submitted by Rexall Sundown, Inc. to USDA (FoodData Central 2126147, record updated Jun 14, 2018).
Values for the declared serving and per 100 g. FoodData Central 2126147, available Oct 28, 2021; USDA record.
Nutrition Facts
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.
Computed from the values per 100 g that Rexall Sundown, Inc. submitted to USDA, for the declared 50g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.
- UPC
- 749826785912
- Category
- Snack, Energy and Granola Bars
- Records
- 4 under this UPC; this page shows the newest record of this barcode
How it compares with other snack, energy and granola bars
Per 100 g, it has more sugar than 13% of the 7,204 snack, energy and granola bars products in USDA's branded database, and it has more sodium than 46% of them.
Where the calories come from: 35% carbohydrate, 23% fat and 41% protein (4 calories a gram of protein or carbohydrate, 9 of fat).
Where it sits among snack, energy and granola bars: sugar per 100 g
| Per 100 g | This product | Median of the category | Share of the category lower |
|---|---|---|---|
| Total sugars | 6 g | 22.5 g | 13% |
| Sodium | 240 mg | 250 mg | 46% |
| Protein | 40 g | 15 g | 98% |
| Calories | 380 | 413 | 27% |
Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,204 products, one per barcode.
What is in it
Ingredients (as submitted): PROTEIN BLEND (MILK PROTEIN ISOLATE, WHEY PROTEIN ISOLATE, WHEY PROTEIN CONCENTRATE), YOGURT FLAVORED COATING [MALTITOL, FRACTIONATED PALM KERNEL OIL, CALCIUM CASEINATE, MILK PROTEIN CONCENTRATE, NONFAT MILK, NONFAT YOGURT POWDER (NONFAT MILK AND LACTIC ACID), SOY LECITHIN, NATURAL FLAVOR], GLYCERIN, MALTITOL SYRUP, HYDROLYZED GELATIN, WATER, CHOCOLATE CHIPS (SUGAR, MILK, UNSWEETENED CHOCOLATE, COCOA BUTTER, BUTTERFAT, SOY LECITHIN, NATURAL FLAVOR), COCOA, COCOA SOY PROTEIN CRISPS [SOY PROTEIN ISOLATE, COCOA (PROCESSED WITH ALKALI), TAPIOCA STARCH], NATURAL FLAVORS, MALTITOL, FRACTIONATED PALM KERNEL OIL AND FRACTIONATED PALM OIL, CANOLA OIL, SOY LECITHIN, SUCRALOSE, PARTIALLY DEFATTED PEANUT FLOUR, ALMOND BUTTER, RED 40.
The statement lists 18 ingredients at the top level, beginning with Protein Blend (milk Protein Isolate, Whey Protein Isolate, Whey Protein Concentrate). It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Jun 14, 2018), not the label on the shelf today.
Source: the ingredient statement Rexall Sundown, Inc. submitted to USDA (FoodData Central 2126147).
More Pure Protein snack, energy and granola bars
| Product | Calories per 100 g | Sugars per 100 g | Sodium per 100 g |
|---|---|---|---|
| Protein Bar, Dark Chocolate Coconut | 380 | 2 g | 320 mg |
| Protein Bar with Greek Yogurt Style Coating, Blueberry | 380 | 8 g | 230 mg |
| Lemon Cake Bar | 380 | 4 g | 200 mg |
| Chocolate Caramel Bar | 380 | 8 g | 320 mg |
| Chocolate Peanut Caramel Bar | 380 | 4 g | 420 mg |
Source: USDA FoodData Central branded foods, April 30, 2026 release.
Questions about this product
How many calories are in Pure Protein Red Velvet Bar?
190 per 1 bar (50g) serving, and 380 per 100 g.
How much sodium is in Pure Protein Red Velvet Bar?
120mg per serving (5% of the 2,300 mg Daily Value).
Is this the label on the package today?
It is the record Rexall Sundown, Inc. submitted to USDA, last updated Jun 14, 2018. Recipes change: the package in your hand is the authority.
Sources for this page
- USDA FoodData Central
- this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
- FoodData Central documentation
- what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
- USDA Food and Nutrient Database for Dietary Studies
- survey foods and their household portions. ars.usda.gov
- 21 CFR 101.9, Nutrition labeling of food
- the label format, its rounding and the Daily Values. ecfr.gov
- 21 CFR 101 subpart D, Nutrient content claims
- the FDA thresholds the comparisons count. ecfr.gov
- FDA, How to Understand and Use the Nutrition Facts Label
- the 5% and 20% Daily Value rule. fda.gov