Hy-vee · Cereal
Simple Source Tosted Crispy Rice Cereal
A 41g serving of Simple Source Tosted Crispy Rice Cereal by Hy-vee has 160 calories, 4g of sugars and 240mg of sodium, as submitted by Hy-Vee, Inc. to USDA (FoodData Central 2642347, record updated Aug 26, 2023).
Values for the declared serving and per 100 g. FoodData Central 2642347, available Sep 14, 2023; USDA record.
Nutrition Facts
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.
Computed from the values per 100 g that Hy-Vee, Inc. submitted to USDA, for the declared 41g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.
- UPC
- 075450075472
- Category
- Cereal
- Records
- 1 under this UPC
How it compares with other cereal
Per 100 g, it has more sugar than 21% of the 7,179 cereal products in USDA's branded database, and it has more sodium than 89% of them.
Where the calories come from: 90% carbohydrate, 3% fat and 7% protein (4 calories a gram of protein or carbohydrate, 9 of fat).
Where it sits among cereal: sugar per 100 g
| Per 100 g | This product | Median of the category | Share of the category lower |
|---|---|---|---|
| Total sugars | 9.8 g | 21.7 g | 21% |
| Sodium | 585 mg | 314 mg | 89% |
| Protein | 7.3 g | 8.8 g | 33% |
| Calories | 390 | 385 | 55% |
Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,179 products, one per barcode.
Other cereal in this aisle
3,498 of the 7,179 cereal products are named cereal. Per 100 g their median is 385 calories, 439 mg of sodium and 7.3 g of protein; 2,895 have less sodium than this one.
| Other brands with less sodium | Sodium per 100 g | Calories per 100 g |
|---|---|---|
| Flax Plus Cereal NATURE'S PATH ORGANIC | 467 mg | 400 |
| Fruity Jewels Cereal FOOD CLUB | 467 mg | 400 |
| Chocolate Cereal FROSTED FLAKES | 467 mg | 400 |
Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cereal", one per barcode.
What is in it
Ingredients (as submitted): RICE, SUGAR, CORN SYRUP, SALT. VITAMINS AND MINERALS: FERRIC ORTHOPHOSPHATE (SOURCE OF IRON), SODIUM ASCORBATE (VITAMIN C), NIACINAMIDE (VITAMIN B3), ZINC OXIDE (SOURCE OF ZINC), FOLIC ACID, RIBOFLAVIN (VITAMIN B2), PYRIDOXINE HYDROCHLORIDE (VITAMIN B6), VITAMIN A PALMITATE, THIAMI MONONITRATE (VITAMIN B1), VITAMIN B12, VITAMIN D3.
The statement lists 14 ingredients at the top level, beginning with Rice, Sugar, Corn Syrup. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Aug 26, 2023), not the label on the shelf today.
Source: the ingredient statement Hy-Vee, Inc. submitted to USDA (FoodData Central 2642347).
More Hy-vee cereal
| Product | Calories per 100 g | Sugars per 100 g | Sodium per 100 g |
|---|---|---|---|
| Toasted Oat Cereal | 390 | 4.88 g | 561 mg |
| Toasted Rice Flakes | 387 | 12.9 g | 581 mg |
| Apples & Cinnamon Flavored Lower Sugar Instant Oatmeal | 387 | 12.9 g | 484 mg |
| Toasted Crispy Rice Cereal | 394 | 12.12 g | 545 mg |
| Frosted Wheat Puffs Sweetened Puffed Wheat Cereal | 395 | 55.26 g | 224 mg |
Source: USDA FoodData Central branded foods, April 30, 2026 release.
Questions about this product
How many calories are in Hy-vee Simple Source Tosted Crispy Rice Cereal?
160 per 41g serving, and 390 per 100 g.
How much sodium is in Hy-vee Simple Source Tosted Crispy Rice Cereal?
240mg per serving (10% of the 2,300 mg Daily Value).
Is this the label on the package today?
It is the record Hy-Vee, Inc. submitted to USDA, last updated Aug 26, 2023. Recipes change: the package in your hand is the authority.
Sources for this page
- USDA FoodData Central
- this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
- FoodData Central documentation
- what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
- USDA Food and Nutrient Database for Dietary Studies
- survey foods and their household portions. ars.usda.gov
- 21 CFR 101.9, Nutrition labeling of food
- the label format, its rounding and the Daily Values. ecfr.gov
- 21 CFR 101 subpart D, Nutrient content claims
- the FDA thresholds the comparisons count. ecfr.gov
- FDA, How to Understand and Use the Nutrition Facts Label
- the 5% and 20% Daily Value rule. fda.gov