General Mills · Cereal
General Mills, Cinnamon Toast Crunch, Crispy, Sweetened Whole Wheat & Rice Cereal
A 3/4 cup (31g) serving of General Mills, Cinnamon Toast Crunch, Crispy, Sweetened Whole Wheat & Rice Cereal has 130 calories, 9g of sugars and 180mg of sodium, as submitted by General Mills, Inc. to USDA (FoodData Central 1633799, record updated Nov 23, 2018).
Values for the declared serving and per 100 g. FoodData Central 1633799, available Mar 19, 2021; USDA record.
Nutrition Facts
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.
Computed from the values per 100 g that General Mills, Inc. submitted to USDA, for the declared 31g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.
- UPC
- 016000159020
- Category
- Cereal
- Records
- 3 under this UPC; this page shows the newest record of this barcode
How it compares with other cereal
Per 100 g, it has more sugar than 70% of the 7,179 cereal products in USDA's branded database, and it has more sodium than 88% of them.
Where the calories come from: 76% carbohydrate, 21% fat and 3% protein (4 calories a gram of protein or carbohydrate, 9 of fat).
Where it sits among cereal: sugar per 100 g
| Per 100 g | This product | Median of the category | Share of the category lower |
|---|---|---|---|
| Total sugars | 29 g | 21.7 g | 70% |
| Sodium | 581 mg | 314 mg | 88% |
| Protein | 3.2 g | 8.8 g | 3% |
| Calories | 419 | 385 | 79% |
Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,179 products, one per barcode.
Other toast in this aisle
588 of the 7,179 cereal products are named toast. Per 100 g their median is 385 calories, 525 mg of sodium and 7.5 g of protein; 424 have less sodium than this one.
| Other brands with less sodium | Sodium per 100 g | Calories per 100 g |
|---|---|---|
| Toasted Rice & Wheat Flakes Cereal with Strawberries FOOD CLUB | 457 mg | 370 |
| Blueberry Muffin Toasters Cereal MALT O MEAL | 452 mg | 429 |
| Crispy Rice Toasted Rice Cereal CLOVER VALLEY | 450 mg | 375 |
Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "toast", one per barcode.
What is in it
Ingredients (as submitted): WHOLE GRAIN WHEAT, SUGAR, RICE FLOUR, RICE BRAN AND/OR CANOLA OIL, FRUCTOSE, MALTODEXTRIN, DEXTROSE, SALT, CINNAMON, TRISODIUM PHOSPHATE, SOY LECITHIN, COLOR ADDED. BHT ADDED TO PRESERVE FRESHNESS. VITAMINS AND MINERALS: CALCIUM CARBONATE, ZINC AND IRON (MINERAL NUTRIENTS), VITAMIN C (SODIUM ASCORBATE), A B VITAMIN (NIACINAMIDE), VITAMIN B6 (PYRIDOXINE HYDROCHLORIDE), VITAMIN B2 (RIBOFLAVIN), VITAMIN B1 (THIAMIN MONONITRATE), VITAMIN A (PALMITATE), A B VITAMIN (FOLIC ACID), VITAMIN B12, VITAMIN D3.
The statement lists 22 ingredients at the top level, beginning with Whole Grain Wheat, Sugar, Rice Flour. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Nov 23, 2018), not the label on the shelf today.
Source: the ingredient statement General Mills, Inc. submitted to USDA (FoodData Central 1633799).
More General Mills cereal
| Product | Calories per 100 g | Sugars per 100 g | Sodium per 100 g |
|---|---|---|---|
| General Mills, Chex, Sweetened Rice Cereal, Apple Cinnamon | 419 | 25.81 g | 613 mg |
| General Mills, Toast Crunch, Peanut Butter Sweetened Squares Cereal | 419 | 25.81 g | 452 mg |
| General Mills, Minions, Wheat & Rice Cereal, Banana Berry | 419 | 32.26 g | 581 mg |
| Cereal, Chocolate | 419 | 29.03 g | 419 mg |
| General Mills, Reese's Puffs, Hershey's Cocoa & Reese's Peanut Butter Sweet & Crunchy Corn Puffs | 414 | 34.48 g | 552 mg |
Source: USDA FoodData Central branded foods, April 30, 2026 release.
Questions about this product
How many calories are in General Mills, Cinnamon Toast Crunch, Crispy, Sweetened Whole Wheat & Rice Cereal?
130 per 3/4 cup (31g) serving, and 419 per 100 g.
How much sodium is in General Mills, Cinnamon Toast Crunch, Crispy, Sweetened Whole Wheat & Rice Cereal?
180mg per serving (8% of the 2,300 mg Daily Value).
Is this the label on the package today?
It is the record General Mills, Inc. submitted to USDA, last updated Nov 23, 2018. Recipes change: the package in your hand is the authority.
Sources for this page
- USDA FoodData Central
- this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
- FoodData Central documentation
- what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
- USDA Food and Nutrient Database for Dietary Studies
- survey foods and their household portions. ars.usda.gov
- 21 CFR 101.9, Nutrition labeling of food
- the label format, its rounding and the Daily Values. ecfr.gov
- 21 CFR 101 subpart D, Nutrient content claims
- the FDA thresholds the comparisons count. ecfr.gov
- FDA, How to Understand and Use the Nutrition Facts Label
- the 5% and 20% Daily Value rule. fda.gov