Cinnamon Toast Crunch · Cereal
Cinnamon Crispy, Sweetened Whole Wheat & Rice Cereal
One pouch (39g) serving of Cinnamon Crispy, Sweetened Whole Wheat & Rice Cereal by Cinnamon Toast Crunch has 160 calories, 12g of sugars and 220mg of sodium, as submitted by General Mills, Inc. to USDA (FoodData Central 2654611, record updated Sep 29, 2023).
Values for the declared serving and per 100 g. FoodData Central 2654611, available Oct 26, 2023; USDA record.
Nutrition Facts
* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.
Computed from the values per 100 g that General Mills, Inc. submitted to USDA, for the declared 39g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.
- UPC
- 016000211445
- Category
- Cereal
- Records
- 1 under this UPC
How it compares with other cereal
Per 100 g, it has more sugar than 74% of the 7,179 cereal products in USDA's branded database, and it has more sodium than 86% of them.
Where the calories come from: 76% carbohydrate, 19% fat and 5% protein (4 calories a gram of protein or carbohydrate, 9 of fat).
Where it sits among cereal: sugar per 100 g
| Per 100 g | This product | Median of the category | Share of the category lower |
|---|---|---|---|
| Total sugars | 30.8 g | 21.7 g | 74% |
| Sodium | 564 mg | 314 mg | 86% |
| Protein | 5.1 g | 8.8 g | 15% |
| Calories | 410 | 385 | 75% |
Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,179 products, one per barcode.
Other cereal in this aisle
3,498 of the 7,179 cereal products are named cereal. Per 100 g their median is 385 calories, 439 mg of sodium and 7.3 g of protein; 2,749 have less sodium than this one.
| Other brands with less sodium | Sodium per 100 g | Calories per 100 g |
|---|---|---|
| Nature's Path, Flax Plus, Organic Multibran Flakes Cereal NATURE'S PATH | 450 mg | 367 |
| Chocolate Chip Kookies & Milk Sweetened Corn Cereal Kookies MILLVILLE | 450 mg | 375 |
| Kashi, Honey-kissed Seven Whole Grain Cereal Squares, Honey Sunshine KASHI | 450 mg | 333 |
Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "cereal", one per barcode.
What is in it
Ingredients (as submitted): WHOLE GRAIN WHEAT, SUGAR, RICE FLOUR, CANOLA AND/OR SUNFLOWER OIL, FRUCTOSE, MALTODEXTRIN, DEXTROSE, SALT, CINNAMON, TRISODIUM PHOSPHATE, SOY LECITHIN, CARAMEL COLOR, ROSEMARY EXTRACT. BHT ADDED TO PRESERVE FRESHNESS. VITAMINS AND MINERALS: CALCIUM CARBONATE, VITAMIN C (SODIUM ASCORBATE), IRON AND ZINC (MINERAL NUTRIENTS), A B VITAMIN (NIACINAMIDE), VITAMIN B6 (PYRIDOXINE HYDROCHLORIDE), VITAMIN B1 (THIAMIN MONONITRATE), VITAMIN A (PALMITATE), VITAMIN B2 (RIBOFLAVIN), A B VITAMIN (FOLIC ACID), VITAMIN B12, VITAMIN D3.
The statement lists 23 ingredients at the top level, beginning with Whole Grain Wheat, Sugar, Rice Flour. It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Sep 29, 2023), not the label on the shelf today.
Source: the ingredient statement General Mills, Inc. submitted to USDA (FoodData Central 2654611).
More Cinnamon Toast Crunch cereal
| Product | Calories per 100 g | Sugars per 100 g | Sodium per 100 g |
|---|---|---|---|
| Cinnamon Soft Baked Oat Bars | 407 | 25.93 g | 315 mg |
| Crispy, Sweetened Whole Wheat and Rice Cereal, Cinnamon | 419 | 32.26 g | 710 mg |
| Crispy, Sweetened Whole Wheat & Rice Cereal | 419 | 29.03 g | 581 mg |
| Cinnamon Instant Oatmeal | 368 | 31.58 g | 421 mg |
Source: USDA FoodData Central branded foods, April 30, 2026 release.
Questions about this product
How many calories are in Cinnamon Toast Crunch Cinnamon Crispy, Sweetened Whole Wheat & Rice Cereal?
160 per 1 pouch (39g) serving, and 410 per 100 g.
How much sodium is in Cinnamon Toast Crunch Cinnamon Crispy, Sweetened Whole Wheat & Rice Cereal?
220mg per serving (10% of the 2,300 mg Daily Value).
Is this the label on the package today?
It is the record General Mills, Inc. submitted to USDA, last updated Sep 29, 2023. Recipes change: the package in your hand is the authority.
Sources for this page
- USDA FoodData Central
- this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
- FoodData Central documentation
- what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
- USDA Food and Nutrient Database for Dietary Studies
- survey foods and their household portions. ars.usda.gov
- 21 CFR 101.9, Nutrition labeling of food
- the label format, its rounding and the Daily Values. ecfr.gov
- 21 CFR 101 subpart D, Nutrient content claims
- the FDA thresholds the comparisons count. ecfr.gov
- FDA, How to Understand and Use the Nutrition Facts Label
- the 5% and 20% Daily Value rule. fda.gov