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Muscle Milk · Snack, Energy and Granola Bars

Birthday Cake Flavored Protein Bars

One bar (50g) serving of Birthday Cake Flavored Protein Bars by Muscle Milk has 190 calories, 7g of sugars and 190mg of sodium, as submitted by PepsiCo, Inc. (CytoSport) to USDA (FoodData Central 2242148, record updated Jul 17, 2020).

Nutrition Facts

Serving size1 bar (50g)
Amount per serving
Calories190
% Daily Value*
Total Fat 6g8%
Saturated Fat 4g20%
Trans Fat 0g
Cholesterol 5mg2%
Sodium 190mg8%
Total Carbohydrate 22g8%
Dietary Fiber 6g21%
Total Sugars 7g
Includes Added Sugars not declared
Protein 15g30%
Vitamin D not declared
Calcium 80mg6%
Iron 1.1mg6%
Potassium 80mg2%

* The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice. Protein % DV here is not corrected for protein quality.

Computed from the values per 100 g that PepsiCo, Inc. (CytoSport) submitted to USDA, for the declared 50g serving. They are rounded as FDA requires labels to round; the package in your hand is the authority. Check the USDA record.

0660726525173
UPC
660726525173
Category
Snack, Energy and Granola Bars
Records
8 under this UPC; this page shows the newest record of this barcode

How it compares with other snack, energy and granola bars

Per 100 g, it has more sugar than 25% of the 7,204 snack, energy and granola bars products in USDA's branded database, and it has more sodium than 80% of them.

Where the calories come from: 44% carbohydrate, 27% fat and 30% protein (4 calories a gram of protein or carbohydrate, 9 of fat).

Where it sits among snack, energy and granola bars: sugar per 100 g

Sugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 gSugar per 100 g across 7,204 snack, energy and granola bars products2 g46 gmedian 23 gThis product: 14 g
Each dot is one of 39 evenly spaced points across the middle 95% of the category; the dashed line is the median. USDA FoodData Central branded foods, April 30, 2026 release.
Birthday Cake Flavored Protein Bars against the 7,204 snack, energy and granola bars products in the database
Per 100 gThis productMedian of the categoryShare of the category lower
Total sugars14 g22.5 g25%
Sodium380 mg250 mg80%
Protein30 g15 g85%
Calories38041327%

Source: USDA FoodData Central branded foods, April 30, 2026 release; category statistics computed by GetFoodFacts from 7,204 products, one per barcode.

Other bars in this aisle

3,210 of the 7,204 snack, energy and granola bars products are named bars. Per 100 g their median is 417 calories, 270 mg of sodium and 12 g of protein; 2,543 have less sodium than this one.

Other brands with less sodiumSodium per 100 gCalories per 100 g
Cookies & Creme Protein Chewy Bars FIBER ONE303 mg364
Coconut Lime Protein Bars PRIMAL KITCHEN303 mg553
Caramel Almond Sea Salt Flavored Chewy Nut Bars SPECIAL K303 mg515

Source: USDA FoodData Central branded foods, April 30, 2026 release: products in this aisle whose name contains "bars", one per barcode.

What is in it

Ingredients (as submitted): INGREDIENTS: MILK DERIVED PROTEIN BLEND (WHEY PROTEIN ISOLATE, MILK PROTEIN ISOLATE, WHEY PROTEIN CONCENTRATE), SOY PROTEIN ISOLATE, SUGAR, SOLUBLE VEGETABLE FIBER, MALTITOL SYRUP, FRACTIONATED PALM KERNEL AND PALM OIL, GLYCERIN, SOLUBLE CORN FIBER, WATER, SUNFLOWER OIL WITH TOCOPHEROLS (TO PROTECT FLAVOR), MOLASSES, NATURAL FLAVORS, ERYTHRITOL, YOGURT POWDER (WHEY PROTEIN CONCENTRATE, NONFAT MILK, CULTURES), TAPIOCA STARCH, BUTTER (CREAM, SALT), SALT, SOY LECITHIN, EGG WHITE, SUNFLOWER LECITHIN, CALCIUM CARBONATE, EDIBLE GLITTER AS (GUM ARABIC, [BETA CAROTENE, RADISH EXTRACT, SPIRULINA EXTRACT AND TURMERIC (ADDED FOR COLOR)], CITRIC ACID, SAFFLOWER OIL, VITAMIN E), SUCRALOSE.

The statement lists 23 ingredients at the top level, beginning with Ingredients: Milk Derived Protein Blend (whey Protein Isolate, Milk Protein Isolate, Whey Protein Concentrate). It has no separate "Contains" line; a major allergen (the nine the FDA requires on labels: milk, eggs, fish, shellfish, tree nuts, peanuts, wheat, soybeans, sesame) may be named inside the ingredients instead. For allergies, read the package: this is the record USDA holds (updated Jul 17, 2020), not the label on the shelf today.

Source: the ingredient statement PepsiCo, Inc. (CytoSport) submitted to USDA (FoodData Central 2242148).

More Muscle Milk snack, energy and granola bars

ProductCalories per 100 gSugars per 100 gSodium per 100 g
Lemon Bliss Flavored Protein Bars38018 g300 mg
Peanut Butter Cookie Flavored Protein Bars3808 g380 mg
Double Fudge Brownie Flavored Protein Bars38112.7 g214 mg
Salted Caramel Flavored Protein Bars37514.06 g281 mg
Double Rocky Road Flavored Protein Bars38816.33 g347 mg

Source: USDA FoodData Central branded foods, April 30, 2026 release.

Questions about this product

How many calories are in Muscle Milk Birthday Cake Flavored Protein Bars?

190 per 1 bar (50g) serving, and 380 per 100 g.

How much sodium is in Muscle Milk Birthday Cake Flavored Protein Bars?

190mg per serving (8% of the 2,300 mg Daily Value).

Is this the label on the package today?

It is the record PepsiCo, Inc. (CytoSport) submitted to USDA, last updated Jul 17, 2020. Recipes change: the package in your hand is the authority.

Sources for this page
USDA FoodData Central
this record and every record it is compared with, April 30, 2026 release. fdc.nal.usda.gov
FoodData Central documentation
what branded, SR Legacy, Foundation and survey records are. fdc.nal.usda.gov
USDA Food and Nutrient Database for Dietary Studies
survey foods and their household portions. ars.usda.gov
21 CFR 101.9, Nutrition labeling of food
the label format, its rounding and the Daily Values. ecfr.gov
21 CFR 101 subpart D, Nutrient content claims
the FDA thresholds the comparisons count. ecfr.gov
FDA, How to Understand and Use the Nutrition Facts Label
the 5% and 20% Daily Value rule. fda.gov